Wix SEO Checklist for New Websites (2026)

If you’ve just launched a Wix website and you’re wondering why it isn’t showing up on Google yet, you’re not alone. One of the most common things I hear is:

“My site is live… why isn’t it ranking?”

The truth is, publishing your Wix site is only the starting point. SEO needs to be set up properly for Google to understand, crawl, and rank your pages.

This Wix SEO checklist will walk you through exactly what needs to be done in 2026 - and where most Wix website owners go wrong.

Before You Start: Common Wix SEO Myths

Before we get into the checklist, let’s clear up a few myths:

• “Wix isn’t good for SEO” - False. Wix can rank extremely well when set up correctly.

• “SEO is just adding keywords” - Not even close.

• “Once my site is live, Google will find it” - Sometimes… but often very slowly and incorrectly.

Most SEO problems I fix on Wix sites come from setup issues, not the platform itself.

The Wix SEO Checklist (Step-by-Step)

1. Connect Google Search Console & Submit Your Sitemap

This is non-negotiable.

Google Search Console tells Google:

• Your site exists

• What pages do you want indexed

• Whether there are errors or issues

In Wix, this is fairly straightforward - but many people either:

• Don’t submit the sitemap

• Think connecting Google Analytics is enough (it isn’t)

• Never check if pages are actually indexed

Tip: A site can be “live” but still invisible to Google.

2. Fix Page Titles & Meta Descriptions (Properly)

Wix automatically generates page titles and meta descriptions - and they’re usually awful.

Each important page should have:

• One clear primary keyword

• A readable, human-friendly title

• A meta description that encourages clicks

Common Wix mistakes I see:

• Every page has the same title

• Titles that are far too long

• No location or service intent

Your homepage, service pages, and blogs all need different titles.

3. Correct Your Heading Structure (H1–H3)

This is one of the biggest SEO problems on Wix websites.

Every page should have:

• One H1 (the main topic of the page)

• Supporting H2s and H3s underneath

What often goes wrong:

• Multiple H1s on one page

• Headings used just for styling

• Missing H1s entirely

Google uses headings to understand page structure.If they’re wrong, your content becomes confusing - no matter how good it is.

4. Internal Linking (Where Wix Sites Usually Fall Down)

Internal links help Google:

• Discover new pages

• Understand what’s important

• Pass authority around your site

Most Wix websites:

• Publish blogs but never link them to services

• Don’t link from service pages to helpful guides

• Rely on menus alone

You should be linking:

• Blog posts → service pages

• Service pages → relevant blogs

• Key pages in your footer

This is one of the fastest wins for Wix SEO.

5. Image Alt Text (What Actually Matters)

Alt text isn’t about stuffing keywords.

Good alt text:

• Describes the image clearly

• Is relevant to the page topic

• Helps accessibility as well as SEO

Banner images are especially important on Wix sites and are often missed completely.

6. Indexing & Crawl Checks

This is where a lot of new Wix site owners panic too early.

Important things to know:

• Google doesn’t index new sites instantly

• Some pages index faster than others

• You need to check, not guess

Using URL inspection in Search Console lets you see:

• If a page is indexed

• If Google has crawl issues

• Whether patience or action is needed

How Long Wix SEO Takes to Work (Realistic Timelines)

This is the honest answer:

• Weeks 1–2: Google discovers your site

• Weeks 3–6: Pages begin indexing properly

• Months 2–4: Early impressions and movement

• Months 4–6: Consistent traffic if SEO is done right

SEO is not instant - but when set up properly from day one, Wix sites can grow steadily without paid ads.

Should You Do Wix SEO Yourself or Hire an Expert?

You can do it yourself - but here’s the trade-off:

DIY Wix SEO

• Takes a lot of time

• Easy to miss technical issues

• Slower results

• Lots of trial and error

Hiring a Wix SEO Expert

• Correct setup from the start

• Faster indexing and cleaner structure

• Strategy, not guesswork

• Saves months of frustration

Many of our clients start DIY, then come to us once they realise how much time they’ve already lost.

How We Help Wix Websites Rank Faster

We specialise in Wix SEO, not generic SEO advice.

Our services typically include:

• Full Wix SEO setup

• Page titles & meta optimisation

• Heading structure fixes

• Internal linking strategy

• Blog and content planning

• Ongoing SEO support

If you want your Wix website ranking without wasting months figuring it out yourself, this is exactly what I help with.

View our Wix SEO services

Explore our SEO package

Final Thought

Wix SEO isn’t hard - but it does need to be done properly.

This checklist covers the foundations. Once these are in place, your site has a real chance to compete in search results in 2025 and beyond.